Brinker's Jewelers

Forevermark: The World’s Most Carefully Selected Diamonds, Explained

April 2, 2019


Diamonds are one of the world’s most treasured stones, formed deep within the Earth about 100 miles below the surface. At this depth, the combination of extreme temperatures (around 2000 degrees) and pressure from the weight of overlying rock bearing down causes several carbon atoms to bond together to begin the crystal formation process.

These crystals born from volcanic eruptions grow to become the beautiful diamonds we treasure today.

However, less than one percent of these diamonds are eligible to be inscribed as Forevermark.

Each Forevermark diamond undergoes a journey of rigorous selection, even beyond the standard 4Cs of diamond grading: cut, color, carat, and clarity.

Chosen for their exceptional qualities, Forevermark diamonds are sourced from only the world’s most trusted mines that are committed to the highest environmental, business, and social standards. During every step of the selection process, strict criteria ensures that only the most beautiful and ethical diamonds are chosen to be inscribed as Forevermark.

Throughout every diamond’s journey, four rigorous Forevermark standards must be met, and extra care must be taken.

The 4 Standards of Forevermark Diamonds

  1. Diamonds Must Be Conflict Free

    Every Forevermark diamond comes from carefully selected mines and is approved according to stringent criteria, including compliance with the Kimberly process.

    The Kimberley Process works to eliminate the trade of conflict diamonds and requires strict monitoring to control the import and export of rough diamonds.

    To comply with this process, detailed records must be kept as each diamond passes along the supply chain, including Kimberley Process Certificates and warranty invoices.

  2. Diamonds Support Women Empowerment

    You can wear your Forevermark diamond with pride, not only because of personal symbolism, but because of the benefits it brings to many women and their families in countries like South Africa, Canada, Botswana, and Namibia.

    These benefits include:
    – Better Healthcare
    – Higher Quality Education,
    – Valuable Career Opportunities,
    – Professional Training & Advancement.

  3. We Must Protect Nature

    Forevermark is committed to the protection of wild habitats, the species they support, and the wider ecosystems of which they are a crucial part.

    Forevermark diamonds also help to fund vital projects that protect and nurture the beauty and diversity of the natural world.

  4. Our Signature Inscription

    At the heart of every Forevermark diamond lies a unique inscription, a symbol of enduring commitment to integrity. The inscription is 1/20th of a micron deep, or 1/5000th the width of a human hair.After purchasing a Forevermark diamond, you can register your diamond using the unique number so it is tied to your name forever.


Brinker’s Jewelers is honored to carry this extraordinary diamond brand.

Furthermore, the Brinker’s family has our own set of standards for quality, integrity, beauty, and affordability every diamond must meet. For this reason, you can be certain that any diamond purchased at Brinker’s Jewelers is of the highest quality, and that each one has been personally chosen by a Brinker family member with careful consideration regarding our customers.

3 Forevermark Pieces You’ll Want to Add to Your Collection

Center of My Universe Pendant Necklace

Center of My Universe Pendant Necklace

‘You & Me’ Deco Curve Ring

‘You & Me’ Deco Curve Ring

Martini Diamond Earring Studs

   Martini Diamond Earring Studs